In-game advertising is a type of advertising where companies put advertisements in video games. Games such as in Pikmin 2 and the Madden NFL series have great amount of advertisements.
List of notable games with in-game advertising
- Wave Race 64 - Advertisements of Kawasaki, a Jet Ski company. These were removed in the Virtual Console release.
- Pikmin 2 - A majority of the items that the Pikmin collect are items from other companies, such as Dr. Pepper.
- Madden NFL series - While playing the games, you are able to see advertisements on billboards around the stadium.
- Splinter Cell: Chaos Theory - You are able to see a glowing billboard with AXE deodorant.